The Four A's of Recruitment Advertising

How to track result and make the most of your budget

• Assign: Make someone in your company responsible for tracking and measuring the effectiveness of your recruitment advertising
• Automate: Implement automated candidtae source tracking with your applicant tracking system (ATS) or career site vendor
• Analyze: Review your cost-per-applicant and cost-per-hire data to determine which sources perform the best
• Adjust: Optimize your recruitment advertising investments by shifting budget to sites and sources that deliver the best ROI

Four each of the four A's, we have provided a checklist of best practices to help you implement a tracking-centric approach within your own organization.

A whitepaper from www.indeed.com